- The Embassy of Japan, New Delhi, has filed an application seeking Geographical Indication (GI) tag for nihonshu/Japanese sake, an alcoholic beverage.
- It is learnt that this is the first time a product from Japan has filed for a tag at the Geographical Indication Registry here.
- According to details provided in the filing, in Japan, nihonshu is regarded as a special and valuable beverage made from fermenting rice.
- People traditionally drink nihonshu on special occasions, such as festivals, weddings or funerals, but it is also consumed on a daily basis.
- Thus, it is an integral part of the lifestyle and culture in Japan. The sake market (almost all are nihonshu) is the second largest brewed liquor (such as beer) market in Japan.